Private school woos parents with fixed-fee deal

The Times is reporting that an independent school is launching a ‘fixed-fees” scheme to reassure parents about the long-term costs of a place…

Wrekin College in Shropshire will introduce the scheme – described as being similar to a fixed-term mortgage deal – in an attempt to counter parental uncertainty after independent school fees have risen by 21 per cent in the past five years.

Instead, parents will pay fixed months installments for five years, or fixed for two years with sixth formers.

Andy Nicoll, the school’s marketing manager, is quoted: 

“Families think, ‘Is it for us or isn’t it?’ We’ve been talking for a long time about how to make it accessible. This is like a fixed-term mortgage with fixed monthly payments for five years. We’ve been able to offer it to families joining this year with 11-year-old children…”

Annual fees are from £13,695 for junior day pupils, up to £28,770 for full boarding fees for sixth-formers.

 

More at: Private school woos parents with fixed-fee deal (subscription may be required)

 

This sounds to me an entirely sensible initiative from the school and at least reduces one aspect of uncertainty for parents enrolling their children.

The current system does seem extremely unfair where a child is at a school and then might be subject to considerable increases in fees in subsequent years.

Can you see this catching on and becoming the norm in the independent sector?

Please give us your reactions in the comments or via Twitter…

 

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